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  • YOUR SPORT / YOUR COVERAGE

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High quality digital video content and bespoke coverage of your sport - from real-time social media clips to multi-camera livestreams to complete digital content strategies.

Create

We produce high quality event coverage, promotional features, interviews, or highlights to suit your social media, livestreaming, or TV broadcast objectives.

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CreateCreate

Livestreaming

  • Livestreaming can take different forms – from single fixed-camera to full TV outside broadcasts. Utilising the latest technology we produce live multi-camera coverage at a fraction of the cost of TV outside-broadcasting.

Highlights and features

  • Give fans added value and player access with a range of match highlights, interviews, and behind-the-scenes features.

Real-time social media

  • Digital content should be immediate. Fans are hungry for updates in real-time – but instead of just reading the latest news, we can help them watch it by producing fast-turnaround action clips – ideal for engaging your audience on social media channels.
Curate

We publish, archive, and manage your YouTube or White Label Channel content in a way that maximises its social and commercial impact.

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CurateCurate

There’s a lot of video content out there, so to prevent yours becoming lost in the ether, it’s crucial to curate in the right way.

  • QTV Sports is one of the UK’s leading practitioners of YouTube channel management. We create, brand, and manage channels for individual events and clients.
  • We understand the importance of metadata and in-video programming to attracting, retaining, and growing your subscriber base.
  • We demonstrate painstaking attention to detail to ensure that your content is shareable, targeted, and easily discoverable.
  • We ensure your content is presented in an engaging, consistent, and intuitive way for your audience.
  • We protect your assets against copyright infringement.

Whether you are looking to re-vitalise old archive or launch a new content strand, we can help you package and present it in a way that will maximise its impact.

Distribute

We identify multiplatform markets across digital, print, broadcast, and social media, ensuring your content reaches the widest possible audience.

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DistributeDistribute

Once you’ve established your video platform, it’s important to let people know your content is there. Seeding your content as widely as possible is the best way to generate and grow your reachable audience.

We can help you increase the media exposure of your event in a number of ways:

  • Package and distribute your preview content in relevant media markets – from local newspapers to international broadcasters and media agencies.
  • Adopt a targeted social media strategy that utilises the activation power of your athletes to bring followers to your content
  • Identify “broadcast” partners and commercial third-party sites to host your livestreaming and expand your reachable audience.
  • Identify appropriate rights agencies with penetration in international TV markets.
  • Create and distribute newsworthy stories from your content that will enhance your organisation’s reputation and profile.
Engage

We develop digital content strategies that generate long-term fan engagement and convert your events into marketable products that activate commercial partnerships.

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EngageEngage

Digital is now the public face of your organisation. Video is the key driver of online traffic. And content is king! Your digital video content is your product and engaging your digital audience should be an integral part of your marketing strategy. It should reflect your organisation’s professionalism, integrity, and ambition. But it should also reflect the vibrancy, passion, and humour of your fans.

We work with you to develop long-term content strategies that build sustainable audiences on social media and video platforms and that generate a buzz around your membership or audience.

Engaging fans across the world also provides a unique analysis into who your fans are and how they behave. This can be valuable in informing strategy and governance, and crucial in negotiations with commercial partners.

The long game for all SGBs and IFs in providing digital content is as a revenue stream. Whether it is by charging users directly or by attracting new or bigger commercial partners, presenting themselves as a marketable product worth investing in is the ultimate goal. Offering to “badge” events is no longer enough. Commercial partners look for opportunities to exploit sports fans’ passion and emotional connection. Digital video content can help you achieve this: active engagement activates sponsors. The long game for all SGBs and IFs, in providing digital content, is as a revenue stream.

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General enquiries: hello@qtvsports.com

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St. George’s Studios, 93-97 St. George’s Road, Glasgow, G3 6JA. Registered in Scotland No. SC403898.

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